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Filed under Consumer · 2022

Amazon Glow

2021 - 2022, 1 year old

A $300 video-calling device for children that projected interactive games and puzzles onto a table.

Amazon unveiled Glow on September 28, 2021 as an invite-only pandemic product, then opened sales to the general public in March 2022. The device used computer vision to track hands and physical pieces on a projected play surface, letting a remote grandparent see the same puzzle a child was working on. Content partners included Disney, Mattel, Nickelodeon, and Sesame Workshop. Sales were poor, and on October 4, 2022, against a backdrop of broad hardware cost cuts inside Amazon, the company killed Glow roughly a year after launch and offered refunds. Nothing replaced it.

Founded
2021-09
Shut down
2022-10-04
Funding raised
Undisclosed
Years alive
1
Founders
Amazon

Sources

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