The Record of Dead AI Products
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Filed under Other · 2024

Splash

2017 - 2024, 7 years old

An AI music generator from the Australian studio behind a hit Roblox music game, able to compose backing tracks and synthesize singing from a text prompt.

Splash began in Brisbane in 2017 as Popgun, an AI music research outfit, and grew into a studio whose Roblox music game drew tens of millions of plays before it launched a standalone generator, Splash Pro, in September 2023. The product could compose piano, bass, and drums and synthesize singing voices from a text prompt, riding the 2023 wave of interest in generative audio. It had raised a 27 million dollar Series A in 2021 co-led by Amazon's Alexa Fund and BITKRAFT, with Khosla Ventures among the backers. About eight months after Splash Pro shipped, the company decided its Roblox game and an upcoming Steam title were the better bet, announced in March 2024 that it would discontinue the AI music products, and cut off free access on April 22, 2024. The music tool was a detour, and the company chose to go back to making games.

Founded
2017-01
Shut down
2024-04-22
Funding raised
$27M
Years alive
7
Founders
Stephen Phillips, Adam Hibble

Sources

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